Incognate

Oxfordshire Enterprise Hub Recognises Incognate’s Pioneering Approach

Incognate has gained recognition and support from Oxfordshire Enterprise Hub as a fast growing company with an innovative approach to marketing and communications. The Oxfordshire Enterprise Hub is one of 16 across the South East, funded by Government to provide support and assistance to young, pioneering companies in the region.

Wendy Tindsley, Portfolio Director at the Oxfordshire Enterprise Hub says, ‘we are resourced to help those companies who, we believe, have the potential to grow quickly and to add significantly to the regional economy.‘Therefore, my role, as Portfolio Director of the Hub, is to identify those companies who exhibit this potential and I was immediately impressed by John Bancroft of Incognate Ltd.

This is a young marketing and communications company with some clear ideas about how to differentiate themselves in a pretty crowded market.’ Wendy Tindsley, Portfolio Director, Oxfordshire Enterprise Hub

Incognate’s approach is geared to helping companies to establish integrated marketing and communications strategies that support their clients’ needs, goals, and aspirations. The company provides innovative products and services that maximise their clients marketing budgets through clever content re-use and deploying practical and pragmatic marketing and communication programmes.

‘Not only has John created a unique and clearly defined product range of marketing Pods and downloadable tools, but he actually walks the talk by committing to the practical tips he provides on the website, in his own business,’ continues Tindsley.

‘He is committed to his own professional development and is on his way to becoming a Chartered Director. He is a long standing Member of the Institute of Sales and Marketing Management and recently he was invited to judge the ‘Innovation in Sales Automation’ category at the British Excellence in Sales & Marketing Management Awards.’

‘For these reasons John knew that his company had the potential to grow rapidly, but he just needed a helping hand to put the finishing touches to his growth plans.’

John Bancroft, Managing Director of Incognate says, ‘It really is great having another set of eyes taking an objective view of our business. Often we can be too close to the action to recognise what needs to change in the business to support rapid growth. We have a fantastic team of people, but will now also need to add to our number through the year and are already looking for a new addition to the team.’

The Enterprise Hub offers a unique service which provides highly respected mentors to its members for a period of time. All Hub mentors are high calibre individuals who have experience of growing their own business in addition to working in the corporate environment.

‘Our coaching from the Oxfordshire Enterprise Hub mentor has helped us to come to the right conclusions to set the stage for impressive growth in the coming year,’ concludes Bancroft.

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